Client Stories

Cat Auction Services

Gray Plant Mooty has represented Cat Auction Services since 2007, when five Caterpillar Dealerships came together to create a new heavy equipment auction company.  Our attorneys have worked with the company over the years since to help the company expand its membership to include 26 dealers as well as Caterpillar Inc.   

In 2015, Gray Plant Mooty helped Cat Auction Services close their merger with IronPlanet, the leading online auction marketplace for heavy equipment and trucks, with more than 1.3 million registered users worldwide.  The combination of the two companies will provide the most comprehensive integrated auction platform in the used heavy equipment industry.

The size and scope of the merger made for an extended negotiation.  Along the way, our attorneys communicated candidly and efficiently to help the company evaluate and navigate the risks, benefits, and possible outcomes of the merger.  Cat Auction Services and Gray Plant Mooty collaborated for the best outcome possible, working to ensure that customers will ultimately benefit from better ways to manage their used heavy equipment assets and enabling buyers to purchase from an impressive selection, on their schedules, with complete confidence.

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