With the launch of hundreds of new generic Top Level Domains (gTLDs) already resulting in over 500,000 new domain names, brand owners need to consider steps to protect their trademark portfolios. The new gTLDs can be an opportunity for brand owners to target their unique customers, but also present opportunities for misuse and infringement of trademarks by competitors, cybersquatters, and other bad actors. What, if anything, should brand owners do? When and how? What is the most effective approach and what will it cost? Join us for a discussion on policing and protecting trademark(s) in the new gTLD realm.
Gray Plant Mooty is recognized as one of the leading corporate law firms in Minnesota and one of the top franchise firms in the world. Our roots go back to 1866. Today, we are a 180-plus attorney, full-service firm with offices in Minneapolis and St. Cloud, Minnesota; Washington, D.C.; and Fargo, North Dakota.